Oscar Mayer Turkey Bacon is pretty damn good, but it's always been the least famous bacon in the family. Kevin Bacon's brother Michael can relate. Despite his talent and success, he doesn't have much of a following. We made it our mission to help him with that on Twitter, because the unsung bacons deserve their fans too.
ROLE: Creative Direction in partnership with Aaron Mosher
Copywriter: Mike Lee, Art Director: Michele Jaret, Designer: Courtney Nader, Producer: Purvi Sheth
