To get people talking about the smallest members of the Oreo family, we encouraged people to celebrate the little things by sending a little something to someone they love: an individually wrapped Oreo Mini with a personal message.
PRESS: Creativity Pick of the Day, USA Today, NBC, Fast Company, Huffington Post, Chicago Tribune, PSFK, CNBC, Yahoo, Grubstreet, Contagious
ROLE: Creative Direction in partnership with Aaron Mosher
Copywriter: David Bailey, Art Director: Ryan Howard, Producer: Amanda Kwan
